By Ian Hall Here's a case study about greenwashing the envrionmental impacts of tourism. In this story, imagine I am the sustainability manager of a resort hotel which is keen to do the right thing by practising responsible tourism. I learn of a laundry detergent supplier who claims that their product is environmentally friendly and think Great! we can use this product and advertise the fact in our green marketing. As a hotel I am a consumer of laundry detergents and I need to be able to verify that this product is truly...